Big Thinkers Celebrate Big Event

The global book launch event for Big Think Strategy in New York was a big success. I guess people appreciated that it was  not the usual speech in a mid-town hotel.  Along with the content of the book, it was much more creative, held in a loft in Chelsea. People had fun, and they enjoyed the short program. David Rogers was a great MC; Kirsten Sandberg (My Editor; yes -- all caps) and Marty Homlish of SAP were fabulous. Everybody loved the “experience stations” that played on book themes: Have A Steak with Schmitt’s Steak Buddies; Generate a Big Idea; Get a Hand Massage or a Haircut.  And the DJ was spinning Mahler tunes with hip hop.

Here are some pics from the event.

 
The book is now available at bookstores nationwide and at Amazon.com.

Download Press Release.pdf

Comments

[Ardi Kolah]

Hi Bernd

Congrats on your latest opus. Have to write a review for Brand Republic and mention it in my column. send a review copy to me - drop me an email and let you have my home address.

Catch you soon.

Best wishes

Ardi